If we take a closer look at the findings of the first ever Global Spa Economy Report we easily conclude that the wellness consumers are not a niche market, their number is already large and growing. Greece is between the Top 20 Spa Countries.
Women (60%) and Men (40%)
Primary Consumer aim, women aged 25-45 (62% of retail sales)
Secondary consumer aim, women aged 46+ (35% of sales)
Therapies for local fat come as first preferences with 66%